Courvoisier Cognac house was founded in 1828 by Felix Courvoisier who celebrated joy in the everyday. For nearly 200 years, Courvoisier has produced a high-quality cognac known for its vibrant, floral style. This is why Courvoisier is introducing a range of sensory, daytime experiences that exemplify the savouring of life’s joyful moments through music and gastronomy, designed to bring people together in sophisticated luxury.
Over the next five months, Courvoisier will host a series of #CourvoisierMoments at over 40 venues across Johannesburg, Durban and Cape Town. Consumers can explore the joy of daytime occasioning with a new range of refreshing Courvoisier® serves and cocktails paired with exquisite, uncomplicated food at late-lunch or early evening affairs. Upbeat, modern jazz will accompany the intimate, laid-back experiences. More information on venues and dates will be available on Courvoisier’s social media feeds on Instagram, Twitter and Facebook.
At the events, South Africa’s award-winning jazz artists Bokani Dyer and Sisonke Xonti will take centre stage and will be fused together with legendary DJ Kenzhero, the programme’s musical director, supported by Shilungwa_Mhinga. The DJ will mix live jazz with funky soulful vibes to create a truly vibrant and joyful experience.
Acclaimed mixologist and Courvoisier Brand Ambassador George Hunter will host the events and promises to challenge cognac perceptions by creating new serves that pique flavour senses.
“Courvoisier is about focussing on what brings you joy – a combination of great company, rich conversation and beautiful environments set against the backdrop of the most joyful of music genres, Jazz,” says Jeanette Edwards, Senior Brand Director Maison Courvoisier. “The upcoming Courvoisier events paired with refreshing daytime serves and jazz allows our fans to experience Courvoisier in a new way.”